{"id":154789,"date":"2024-06-23T22:40:55","date_gmt":"2024-06-23T22:40:55","guid":{"rendered":"https:\/\/www.geriderklostertaler.at\/2024\/06\/23\/what-is-nike-ekiden\/"},"modified":"2024-06-23T22:40:55","modified_gmt":"2024-06-23T22:40:55","slug":"what-is-nike-ekiden","status":"publish","type":"post","link":"https:\/\/www.geriderklostertaler.at\/2024\/06\/23\/what-is-nike-ekiden\/","title":{"rendered":"What is Nike Ekiden?"},"content":{"rendered":"

Every year, in early January, runners from across Japan gather for the Hakone Ekiden\u2014a grueling two-day relay race covering 50 kilometers. Known for its competitive spirit and challenging course, it attracts thousands of participants and spectators alike. <\/p>\n

Origins and Inspiration:<\/strong><\/p>\n

Nike, a renowned sportswear brand, has been closely associated with the Hakone Ekiden since 2013. Recognizing the race’s immense popularity and competitive spirit, Nike decided to inspire and turn the most popular running shoes into racing colors. This colorful transformation has become a hallmark of the event, adding a touch of vibrancy and excitement to the course.<\/p>\n

The Race Format:<\/strong><\/p>\n

The Hakone Ekiden starts in Tokyo and ends in Hakone, with runners completing the loop in reverse order. The total distance of 50 kilometers is divided into 10 stages, with each team comprising 10 runners. <\/p>\n

Highlights of Nike Ekiden:<\/strong><\/p>\n