{"id":154773,"date":"2024-06-23T18:27:01","date_gmt":"2024-06-23T18:27:01","guid":{"rendered":"https:\/\/www.geriderklostertaler.at\/2024\/06\/23\/what-is-the-trendy-color-for-2023-embrace-viva-magenta\/"},"modified":"2024-06-23T18:27:01","modified_gmt":"2024-06-23T18:27:01","slug":"what-is-the-trendy-color-for-2023-embrace-viva-magenta","status":"publish","type":"post","link":"https:\/\/www.geriderklostertaler.at\/2024\/06\/23\/what-is-the-trendy-color-for-2023-embrace-viva-magenta\/","title":{"rendered":"What is the Trendy Color for 2023? Embrace Viva Magenta!"},"content":{"rendered":"

As we step into a new year, fashion enthusiasts are always searching for the next big thing \u2013 the hue that will define the season. And for 2023, that color is Viva Magenta!<\/strong> \u2013 a vibrant, energetic purply red that promises to inject a dose of excitement and vibrancy into every outfit.<\/p>\n

Pantone, the leading authority on color trends, selected Viva Magenta! as its front-runner for 2023. This decision reflects a cultural shift towards a desire for more energy, more “vim and vigor,” as Pantone’s Executive Vice President of Color, Laurie Erickson, puts it. In a world increasingly dominated by digital communication and virtual experiences, Viva Magenta! offers a refreshing counterpoint, a physical manifestation of the desire for connection and a return to the real world.<\/p>\n

Why Viva Magenta?<\/strong><\/p>\n

This captivating color boasts a unique combination of qualities. It’s neither purely red nor purely purple, existing in a fascinating liminal space that feels both familiar and fresh. Its intensity is balanced by a soft undertone, resulting in a shade that feels both dramatic and approachable.<\/p>\n

How to Rock Viva Magenta!<\/strong><\/p>\n

The versatility of this color makes it perfect for any wardrobe. Pair it with neutrals like black or white for a classic and sophisticated look, or embrace its playful spirit with denim or green for a more casual vibe. <\/p>\n

Here are some ways to incorporate Viva Magenta! into your outfits:<\/p>\n